Responsible Marketing

Our Responsible Marketing Commitments

• Permission and respect: We prioritize opt-in and relationship-based outreach. We don't use deceptive tactics or "dark patterns."
• Clear identity: We clearly identify Fedora as the sender and provide ways to contact us.
• Easy opt-out: You can opt out of marketing communications at any time, and we honor requests promptly.
• Relevance: We aim to send content that's relevant to your interests and role (especially in B2B contexts).
• Truthful claims: We don't misrepresent capabilities, pricing, or outcomes.
• Honest reviews and testimonials: We do not publish fake reviews or manipulate endorsements. Material relationships are disclosed where required.
• Privacy-first: We minimize data used for marketing and protect it with appropriate safeguards.

Where You Might Hear From Us

Depending on your relationship with Fedora, you may receive:

• Service communications: onboarding, incident notifications, ticket updates, security notices, invoices, and administrative messages
• Marketing communications: product/service updates, newsletters, event invitations, webinars, and relevant resources
• Event-related communications: confirmations, reminders, and follow-ups when you register

How We Get Marketing Contacts (and What We Don't Do)

We may contact you when:

• You request information, a demo, or a proposal
• You subscribe to updates or register for an event
• Your organization is an existing Fedora customer and your role relates to the Services
• You share your details with Fedora in a business context (e.g., business card, meeting, referral)

We do not:

• Send marketing emails using purchased lists where consent cannot be demonstrated
• Hide our identity, spoof headers, or use misleading subject lines
• Make unrealistic "guarantees" about outcomes
• Publish or commission fake reviews

Email Marketing Standards

When we send marketing emails, we follow these baseline practices:

• Clear sender identity and contact information
• Clear and conspicuous unsubscribe mechanism in marketing emails
• Prompt processing of opt-out requests
• Accurate subject lines and message content
• Inclusion of Fedora's business address (or another legally acceptable location identifier)

Phone Calls and SMS/Text Messaging

If Fedora conducts marketing by phone or SMS, we seek appropriate consent and provide opt-out options. We also respect applicable "Do Not Call" and similar requirements.

• Consent: Where required, we obtain prior express written consent before sending marketing texts or placing automated/prerecorded marketing calls.
• Opt-out: For texts, you can opt out by replying STOP (or by using any method we provide).
• Frequency: We aim to limit outreach and avoid excessive messaging.

Interest-Based Advertising and Analytics

We may use analytics tools and cookies to understand website performance and improve content. If we use advertising cookies or remarketing, we will provide choices through cookie controls where available.

• Browser controls: You can also manage cookies via your browser settings.

For details on cookies and related technologies, see our Privacy Policy.

Reviews, Testimonials, and Case Studies

We want an honest picture of customer experience. When we use testimonials, reviews, or case studies:

• We do not fabricate or "buy" fake reviews.
• We do not edit testimonials in a misleading way.
• We disclose material relationships or incentives when required (for example, if compensation or benefits were provided).
• We may anonymize details or request approval when customer confidentiality is required.

Data Minimization and Protection

We use reasonable safeguards to protect marketing-related personal information and limit access to those who need it. We retain marketing contact information only as long as needed for the purposes described in our Privacy Policy or until you opt out, subject to legal and operational requirements.

Your Choices

• Opt out of marketing emails: Use an unsubscribe link or email [email protected].
• Privacy requests: Contact [email protected].

Contact

If you have questions about our marketing practices, contact:

• Fedora Technologies
• Email: info@fedoratechnologies.com